Are you a union communicator looking for a unionized web designer to create a site that your members love and your staff find easy to update and maintain?
If you think about it your local’s website is seen more than any other communications piece you produce. Your website should be a communications tool to effectively to members, non-union workers and the public. It is the public face of your union, so it needs to look good. It needs to be easy for commutations staff to create attractive stories, upload pictures and videos.
The Problem with Most Union Web Designers
Even though a website is a union’s most seen communications tool, most websites weren’t made by a union communicator like you. Instead they are made by people who “get technology” but don’t have any background in communications. They don’t ask questions like: What do our members actually want from our website? What do we want to communicate to our members? How can we use our website to get more union organizing leads?
Union Web Design by Union Communicators
The web design experts at Strategic Organizing will do more than build a union website – we’ll help you create a communication tool that is easy to use. From initial website strategy to social media integration, our web design specialists will ensure that you are building the most effective communication tool possible for your local. When you work with us you will be able to: - make updates to your website quickly and easily - get more traffic to your website – encourage repeat visits from your members - make it easier for members to find important information - attract more union organizing leads
Our Process
1. Finding out what your members want and what you need to communicate
We start by pulling together data from your previous website to understand how members use and interact with your website. Then we use that information to help you put together a strategy of how your communications goals can be achieved with your website.
2. Create a wireframe and website structure
The wireframe is where the hands on work of creating your new website begins. We put together a plan on paper to map out how to organize your website content and information so members can find it quickly and easily.
3. Website Design
Creating the the visual face is the next step of the union web design. The visual elements of the page help reinforce your union’s message and position your union to the public and to your members.
4. Training
Before the site goes live we will provide you with training videos for you and your staff on how to use, update and maintain your website. These videos can be accessed at anytime so that you can easily find the answer to any question about your website.
5. Website Testing and Optimization
As a final step in our union web design process, we test your website to look for things like, where are members clicking, what items aren’t they using, and where are your members getting stuck on your website.
Contact us today about your union’s website
